Page 36 - DCAC February 2024 Files
P. 36

Campaign Ideas












             • Mascot led education campaign to get employees and retirees familiar with our mascot

             • Marketing themes such as:



                oGarden theme- plant your financial seed, water your investments and watch your garden grow in to a fruitful retirement
                oFinancial “Trip” around the world and have themed locations with themed messages each quarter

                oFinancial “Super Hero” them with quarterly “Super Hero” incentives
                oRaffle Incentives for logging, attending a training or meeting with the retirement account advisor




























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